Marketing Episodes

This is a listener requested topic - when to split your company brand in two. In this episode, I share a little of my story and how it came to pass that I created 2 companies with vastly different processes, value offerings, and price points. There's a time and place for making the split but knowing why and when is the key.

Has anyone else seen an increase of after party inquiries? I feel like once a week I'm getting a call for this type of event. In this episode, I talk through why I think after parties are on the rise and furthermore why I think they're here to stay. I give you some reasons why I think you should consider doing them and also give you a tip on how to market for them.

We're in the midst of industry convention season. Do you have a strategy in not only deciding which ones to attend but also how to maximize your investment at them? What's a true win? In this episode, I side down with one of my really good friends and photographer extraordinaire, Phillip Van Nostrand. He's based out of NYC and has nailed ROI in attending industry shows. He shares got so many nuggets here that your next show attendance experience will be better for listening to this.

Ever dealt with a parent of the bride or groom who is almost sabotaging the wedding by being on a power trip? How do you balance your allegiance to the person signing the contract with the person(s) who could be paying for the wedding? In this episode, I give you my take on how I would handle something of this nature.

In this episode, I share why I think a negative can actually be a positive. We start out saying "no" as a child but at some point, we're told we should always say "yes". As entrepreneurs, I believe we need to get back to our child-like roots.

This is a once a month re-occurring series where Joe Bunn and myself talk marketing tips that are pertinent to the working DJ. Whether you are a single op, established multi-op owner or veteran DJ company, we do our best to cover it for all the DJ categories. In this episode, we talk about physical vs digital marketing collateral. What physical ones should you keep? What digital ones should you consider? Joe Bunn and I share our thoughts. Have a topic you want covered? Drop me a DM at @thetraveldjblend. Has this podcast helped you? Share your thoughts by leaving a review on the Apple Podcast App. SPECIAL SALSA PHOTO BOOTH PROMO THROUGH APRIL 30TH. Go to photoboothsupplyco.com ~ for my podcast listeners only, enter promo code: DJBRIANB150 - it gives you $150 off a new booth!!! DJs: Interested in Heavy Hits Music Pool? Go to heavyhits.com ~ for my podcast listeners only, enter promo code: BRIANB - it gets you a 30 day trial for $5. Try it now.

This is a re-occurring series where Joe Bunn and myself talk marketing tips that are pertinent to the working DJ. Whether you are a single op, established multi-op owner or veteran DJ company, we do our best to cover it for all the DJ categories. In this episode, we talk about marketing your reviews. Once you get one, how do you use it promote your business? Joe Bunn and I share our thoughts. Have a topic you want covered? Drop me a DM at @thetraveldjblend. Has this podcast helped you? Share your thoughts by leaving a review on the Apple Podcast App. DJs: Interested in Heavy Hits Music Pool? Go to heavyhits.com For my podcast listeners only, enter promo code: BRIANB - it gets you a 30 day trial for $5. Try it now.

This is a once a month re-occurring series where Joe Bunn and myself talk marketing tips that are pertinent to the working DJ. Whether you are a single op, established multi-op owner or veteran DJ company, we do our best to cover it for all the DJ categories. In this episode, we talk about marketing your differences. How do you separate yourself from others in your market? Joe Bunn and I share our thoughts. Have a topic you want covered? Drop me a DM at @thetraveldjblend. Has this podcast helped you? Share your thoughts by leaving a review on the Apple Podcast App. DJs: Interested in Heavy Hits Music Pool? Go to heavyhits.com For my podcast listeners only, enter promo code: BRIANB - it gets you a 30 day trial for $5. Try it now.

The hottest new app for business - Clubhouse. Most folks I know have at least heard of it by now. But are you maximizing it to the fullest? Is it consuming your time? In this episode, I break the app down and give some best practices that I've incorporated to help me and my business. Have a topic you want covered? Drop me a DM at @thetraveldjblend. Has this podcast helped you? Share your thoughts by leaving a review on the Apple Podcast App. DJs: Interested in Heavy Hits Music Pool? Go to heavyhits.com For my podcast listeners only, enter promo code: BRIANB - it gets you a 30 day trial for $5. Try it now.

This is a new once a month re-occurring series where Joe Bunn and myself talk marketing tips that are pertinent to the particular month in which we record (in this case, January 2021). These are tips aimed at the mobile DJ owner - whether you are a single op, established multi-op owner or veteran DJ company. With booking season in high gear right now and with COVID still a major obstacle for a lot of DJs in various parts of the country, we talk through what we each feel DJ company owners in the categories above should be focused on right now. Have a topic you want covered? Drop me a DM at @thetraveldjblend. Has this podcast helped you? Share your thoughts by leaving a review on the Apple Podcast App. DJs: Interested in Heavy Hits Music Pool? Go to heavyhits.com For my podcast listeners only, enter promo code: BRIANB - it gets you a 30 day trial for $5. Try it now.

In this episode, I talk through why it's important to check your Knot and WeddingWire listing right now more than ever and how to make it stand out. Have a topic you want covered? Drop me a DM at @thetraveldjblend. Has this podcast helped you? Share your thoughts by leaving a review on the Apple Podcast App. DJs: Interested in Heavy Hits Music Pool? Go to heavyhits.com For my podcast listeners only, enter promo code: BRIANB - it gets you a 30 day trial for $5. Try it now.

Are you in a situation where people see you as the face of your DJ company and your team as bunch of B-Listers? In this episode, I cover how to elevate the value of your DJ "team" in the eyes of clients and referral sources. Enjoying this podcast? Leave a review on the Apple Podcast App. Want a topic covered? DM me on Instagram at @thetraveldjblend

In this episode, I talk about one of my weekly processes that I think has helped me a ton and set me apart from the DJ pack - "Thank You Notes Thursday". I'd love to see our entire DJ industry embrace this. So you have my permission to steal, modify, etc. I also talk about impending DJ Dad life and this weekend's upcoming wedding. Like what you hear? Leave a review on the Apple Podcast App. Want a topic covered? DM me at @thetraveldjblend on Instagram.

In this episode, we talk through the value of watching other DJs, how to keep clothes looking Good, H&F: DJ Edition, Instagram Tips, & The Travel DJ Coach

People always ask me how I land events all over the world. One of the biggest ways I'm able to get those events is due to "prospecting" As a destination DJ, this is a huge part of my process. In this episode, I talk though it from a 35,000 foot view.